AISavr
MarketingBeginner

Ideal Customer Profile

Create detailed profiles of your ideal customers to help you market better.

ChatGPT, Claude +15 fields to fill

The Prompt

Your Prompt
Help me understand who my ideal customers are by creating [NUMBER] detailed customer profiles.
About My Business:- Business Name: [BUSINESS]
- What I sell: [PRODUCT]
- Industry: [INDUSTRY]
- Who buys from me now: [CURRENT_CUSTOMERS]
For each customer profile, include:
Basic Info- Made-up name, age, gender, where they live
- Job title, income
- Education, family situation
What They're Like- What they value and believe in
- Their lifestyle and hobbies
- What social media they use
- Brands they love and why
Goals & Problems- What are their top 3 work goals?
- What are their top 3 personal goals?
- What frustrates them about [finding/using] [PRODUCT]?
- What worries them or keeps them up at night?
How They Buy- Do they decide quickly or think about it a lot?
- Where do they look for information? (Google, social media, friends)
- Are they price-sensitive? (1-10 scale)
- What makes them finally decide to buy?
- What concerns might stop them from buying?
How to Reach Them- Best places to advertise to them
- What type of content they like (videos, articles, posts)
- Words and messages that work with them
- Words to avoid
End each profile with a short story: "A Day in Their Life" (200 words).

Example Output

Customer Profile 1: "Startup Sarah"Basic Info- Name: Sarah Chen, 32
- Location: Austin, TX
- Job: Marketing manager at a small company (45 employees)
- Income: $85,000/year
What She's Like- Values getting things done efficiently
- Loves trying new tools and apps
- Spends time on LinkedIn and Twitter...

Fill In These Fields

Replace the highlighted parts with your own information.

[NUMBER]

How many customer profiles to create

Example: 3

[BUSINESS]

Your business name

Example: AI Savr

[PRODUCT]

What you sell

Example: AI tool directory and recommendations

[INDUSTRY]

Your field

Example: Technology / AI tools

[CURRENT_CUSTOMERS]

Who buys from you now

Example: Small business owners and marketers looking for AI tools

Pro Tips

  • 1Base these on real customers you've talked to when possible
  • 2Also think about who is NOT your customer
  • 3Update these profiles every few months as your business grows
  • 4Share with your whole team, not just marketing

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Copy the prompt above and paste it into any of these AI tools.

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